F&B STRATEGY & MASTERPLANNING | concept development
NAMING & VISUAL IDENTITY BY BRAND BUREAU
Creating Bentonville’s newest local hangout, the ultimate combination of food, drink, work, & play. From the local food and artwork to the “unbranded” logo and visual identity, The Holler draws inspiration from the people, nature, and history of Bentonville to make a totally new concept feel undeniably local.
Featuring dual bars, a trio of shuffleboard courts, quick and relaxed dining options, and uninterrupted service, The Holler offers an immersive experience that leaves a lasting impression.